If you’re a tech entrepreneur not trying to save the planet, what the f*ck are you doing?
Climate Tech Assembly (CTA)
Client
A bold new business grounded in making actual impact. The founders needed to attract like minded collaborators, investors and staff with a compelling brand strategy and visual identity that communicated their core offering, values, and vision for change.
Strategy
We uncovered that the CTA primary driver was the urgent need for collective action connecting them with all of their stakeholders. Taking purposeful steps towards a liveable future, pinpointing projects to action, and acknowledging that collaboration of diverse talent is the way to success. CTA is about the doing, no ego, working together to chip away at the huge amount of change that is required.
By going through the branding strategy process, it quickly became apparent that a new name was needed that better suited the brand’s intentions, and had a simultaneous call to action. We led the creative naming process for CTA: Climate Tech Assembly as well as the extended visual identity.
Creative
Twosday
Stakeholder Interviews
Industry Research
Audience Messaging
Name Generation
Brand Strategy
Identity Design
Brand Book & Guidelines
Corporate Collateral
Pitch Deck
Social Media & Digital Assets
Exploring our brand strategy and messaging development, opened our vision to the power of our story, and the unique voice we needed to speak to our target audience. The CTA brand acts as a reminder for us to keep focused on our mission, and the underlying values that drive us.
Phil Blythe, CEO, Climate Tech Assembly
Strategy.
Design.
Activation.
Strategy. Design. Activation.
Owning a boat is a promise to yourself
Your story doesn't have to be epic. Just true.
Smash Expectations. Reset Potential.
Fintech Growth Agency ready to kick goals!
I swim so I can
Support to live the life you want
Reinvigorating a 20 year old brand
A new brand with an urgent call to action
Embracing and nurturing uniqueness
Guiding the next chapter
Harnessing the power of storytelling
Home needs to be on your terms
Building the mantra into the DNA
Close divides. Open opportunities.
Individual brilliance. Collective strength. Shared success.
